Description

Company Information
For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

Job Summary

The Sr Director of Partnership Sales drives revenue growth through strategic sponsorship sales, working closely with

Leadership and the broader AEG Global Partnerships team. This senior-level position is responsible for developing

and executing high-impact sales strategies, managing complex negotiations, and closing deals with top-tier brands

to maximize the potential of assigned properties and regions. The Sr Director is a key leader who drives sales

performance, fosters a high-performing team environment, and aligns partnership opportunities with AEG's broader

strategic objectives.

What you will do

• Leads the sales process for high-value sponsorship opportunities, including media, experiential, and VIP hospitality packages, across designated event properties and locations.
• Manage and advice team on how to identify, cultivate, and build relationships with senior marketing executives and key decision-makers at targeted brands.
• Counsel team on how to develop compelling presentations and pitches that leverage creative concepts, data-driven insights, and the latest market trends to drive client engagement. Manage budget related to sales materials.
• Advice how to address client concerns and objections with strategic problem-solving skills to close deals efficiently. Work closely with legal teams to draft and finalize deal terms, ensuring agreements align with AEG's standards and client expectations.
• Manage negotiations and renegotiations of sponsorship agreements, optimizing deal points for renewals and long-term sponsorship deals.
• Monitor and report progress against revenue goals, using CRM tools and analytics to inform strategy adjustments and keep sales leadership informed of key developments.
• Mentor and manage a high-performing sales team, setting clear performance expectations, providing ongoing coaching, and fostering a collaborative environment to achieve monthly, quarterly, and annual sales targets.

Required Qualifications

• BA/BS Degree (4-year) Related field
• 10+ years Related work experience
• Proven expertise in identifying market opportunities, developing innovative strategies, and negotiating complex, high-value deals.
• Exceptional communication, presentation, and problem-solving skills, with a track record of engaging senior level stakeholders effectively.
• Strong leadership capabilities with the ability to inspire, motivate, and guide a sales team to consistently meet or exceed sales goals.
• Ability to align and coordinate cross-functional teams from various AEG business units to achieve partnership objectives.
• Recognized within the industry for professionalism, strategic insight, and a strong network of relationships with major brands and agencies.
• Advanced proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint) and familiarity with CRM and other business tools.
• Deep knowledge of the music and entertainment landscape, with a robust sales acumen and the ability to translate market trends into actionable strategies.
• Established reputation with a successful track record of securing significant investments from Fortune 500 companies and building long-term, impactful partnerships.

Payscale: $140,000-$175,000

Bonus: This position is eligible for a bonus under the current bonus plan requirements.

Benefits: Full-time: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee's job description whether orally or in writing, at any time during the employment relationship. AEG may require an employee to perform duties outside their normal description.

AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state and local employment laws in making hiring and employee decisions. We are an equal opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state or local law.

Employer does not offer work visa sponsorship for this position.