Description
POSITION: Communications Manager, California
ORGANIZATION: SEIU Education and Support Fund (ESF)
LOCATION OF POSITION:
Remote/work from home in California. Must reside in California. Travel is expected approximately 12-15 times per year, primarily within California, as well as 1-2 trips out of state. Candidates must be authorized to work in the United States. We are unable to offer visa sponsorship.
SALARY RANGE:
The selected candidate will receive one of the following salaries: $67,693, $75,816, or $83,262 depending on their location. Salaries are assigned by matching the candidate’s current location to our cost-of-labor chart and cannot be negotiated. This is a FULL-TIME salaried position with a competitive benefits package. See below for details.
This position is included in a union-represented collective bargaining unit, and specific terms and conditions of employment are subject to collective bargaining.
APPLICATION INSTRUCTIONS:
Research shows that qualified talent from historically marginalized groups often self-select out of applying to positions if they don't meet all the qualifications listed. Consider this description our best thinking at the moment. Strong candidates may not meet all the requirements but still have valuable experience and expertise to offer. If you believe you could be a strong candidate, please apply!
ORGANIZATION OVERVIEW
An increasing number of Americans – most of whom are women and people of color – are employed in service sector jobs that are marked by low wages, no health care, job insecurity, and lack of training and career advancement opportunities. The SEIU Education & Support Fund tackles these issues by designing and facilitating worker-centered, relationship-based, and accessible education, training and workforce development programs. We serve as a strategic partner to the Service Employees International Union (SEIU), and collaborate with other unions, nonprofit organizations, government agencies, and employers to help workers access good jobs and spark positive social change. Throughout our work, we promote a culture of empowerment that honors experience, culture, diversity, and inclusion.
POSITION SUMMARY
As the California Communications Manager, you will play a critical role in engaging family child care providers and amplifying the impact of SEIU-ESF's California programs. Working closely with the Communications Director, you will manage day-to-day communications activities including email newsletters, text alerts, graphic design, photo and video content, website updates, and program calendar maintenance. You will also conduct provider interviews and surveys to capture stories and insights that bring our work to life.
This position requires strong collaboration with the Communications Director and internal teams to ensure family child care providers are informed and engaged. The ideal candidate is organized, detail-oriented, and passionate about storytelling and communications. Spanish fluency is required. Travel is expected approximately 12–15 times per year, primarily within California, with 1–2 trips out of state.
KEY ROLES AND RESPONSIBILITIES
In collaboration with the Communications Director, the Communications Manager will be responsible for:
- Email and Text Communications: Draft and send email newsletters and text message alerts to keep providers informed about upcoming events, trainings, and resources. Maintain contact lists and attendance reports in CRM to ensure accurate and effective targeting.
Graphic Design: Create and edit branded visuals using Canva, Adobe or similar platforms, and assist program teams in developing well-branded and aesthetically pleasing visual materials.
Website Management: Regularly update the CCPU Training Fund website with new events, resources, pages, and announcements to ensure timely and relevant content.
Event Marketing: Plan and execute promotional campaigns for in-person and virtual events, coordinating content, reminder sequences, branding, and channel selection across email, text, and social media to drive registration and attendance.
Content Creation: Produce compelling blog and social media posts highlighting provider stories and the impact of CCPU Training Fund programs, alongside creating engaging photos, graphics, and short-form videos for social media, email, or the website.
Program Calendar: Maintain and update the annual event calendar to ensure alignment across departments and marketing efforts.
Provider Engagement: Conduct interviews, surveys, and focus groups to gather feedback, capture stories and testimonials, and understand the needs of family child care providers. Respond to provider inquiries and customer service questions in a timely and professional manner.
Reporting and Metrics: Track engagement metrics for newsletters, event registration, text alerts, social media, and website updates, and maintain attendance reports in Salesforce to evaluate the effectiveness of communication efforts.
Travel: Travel periodically to in-person events across California to capture photos, video clips, and interviews for distribution across CCPU Training Fund communications channels.
Other duties and responsibilities as assigned.
EXPERIENCE/QUALIFICATIONS
There are innumerable ways to learn, grow, and excel professionally. We respect this when we review applications and take a broad look at the experience of each applicant. We want to get to know you and the unique strengths you will bring to the work. That said, we are most likely to be interested in your candidacy if you can demonstrate the following:
5–7 years of comparable experience in communications within a nonprofit setting.
Fluency in both Spanish and English, with excellent written and verbal communication skills in both languages.
Demonstrated proficiency in tools such as Campaign Monitor (or similar email platforms), Canva, Adobe, website content management systems (Squarespace), and Salesforce (or similar CRM platform).
Strong organizational skills and attention to detail.
Demonstrated ability to drive attendance and participation in events.
Commitment to embodying ESF's values and contributing to our worker-centered culture.
Passion for storytelling and engaging diverse communities.
Ability to craft and adapt content across a range of formats and audiences.
PREFERRED QUALIFICATIONS
Experience in child care, labor unions, or working with large-scale multiracial and multilingual membership-based organizations.
Familiarity with multilingual communications.
Photo and video editing experience.
Experience conducting interviews, surveys, or focus groups — or a willingness to learn.
Experience building new webpages in platforms like Squarespace
KNOWLEDGE/SKILLS/ABILITIES
Committed to a worker-centered, empowerment-based approach to communications and community engagement.
Flexible and collaborative — comfortable working independently while thriving in a dynamic team environment.
Exceptional interpersonal and communication skills, with the ability to work effectively across all levels of an organization.
Demonstrated initiative, creativity, humility, and empathy.
Able to balance inclusive processes while driving toward deadlines.
Ability to travel occasionally for events, retreats, and conferences.
BENEFITS
We understand the importance of offering our employees strong support and benefits. That’s why we provide 100% employer-paid medical, dental, and vision plans for you and your eligible dependents and offer a defined benefit pension plan for retirement. We also offer an initial and annual home stipend, and you can choose between a biweekly cell phone stipend or a company-sponsored cell phone.
In your first two years with us, you’ll accrue up to four (4) weeks of vacation and five (5) weeks after completing two years of service. We also recognize the value of work-life balance, so we offer paid holidays, 13 days of sick leave, six (6) personal days, and two (2) floating holidays.
COMPENSATION
At the Education and Support Fund (ESF), we understand how crucial it is to create a compensation and benefits system that not only attracts but also retains a diverse and talented team. We are committed to ensuring that our compensation practices reflect our values and the unique experiences of each employee. Our philosophy focuses on the following important principles:
1. **Honoring Our Culture**: We believe that every individual's lived experiences and professional journeys are invaluable. Our compensation framework aims to acknowledge and celebrate this diversity, as it enriches our organization and strengthens our community.
2. **Innovative**: We strive to be forward-thinking in our approach. By embracing an inclusive design process, we are dedicated to crafting a compensation program that is not only fair but also transformative, promoting a culture of growth and opportunity for everyone at ESF.
3. **Worker-Centered**: Your voice matters to us. We are committed to listening to the needs, experiences, and perspectives of our staff as we develop our Compensation Framework. We want to ensure that all factors are thoughtfully considered to create a supportive and equitable environment.
At ESF, we are committed to fairness, consistency, and transparency in our compensation practices. The salary for this role is predetermined based on standardized geographical cost of labor data and the candidate's primary place of residence.
Salaries are assigned by matching the candidate’s current location to our cost-of-labor chart and cannot be negotiated. We understand that compensation is an important factor in your decision-making and encourage candidates to review and ask questions about our benefits information to get a better understanding of our total compensation package.
EQUAL OPPORTUNITY EMPLOYER
SEIU Education and Support Fund follows the spirit and intent of all federal, state and local employment law and is committed to equal opportunity in all aspects of employment. In alignment with our mission, we recognize the importance of our staff reflecting the communities our work aims to benefit as well as the desirability of increasing employment opportunities for people from historically marginalized groups. We encourage and seek applicants from people of color, women, members of the LGBTQ+ communities, bilingual and bicultural individuals, and people with disabilities.
